Top 5 Educational Games on Android in New Zealand Q1 2023

In the first quarter of 2023, the top 5 educational games on the Android platform in New Zealand showcased varying trends in downloads, revenue, and active users. Here’s a closer look at their performance:

Toca Boca World experienced a consistent decline in weekly downloads, starting at approximately 1.8K in early January and dropping to around 1K by the end of March. Weekly revenue for the app showed a gradual decrease from about $3.9K in the first week of January to roughly $2.9K by the end of March. Active users followed a similar trend, starting at around 15.6K in early January and settling at approximately 13.7K by the end of the quarter.

Tizi Town: My Princess Games saw significant fluctuations in weekly downloads, peaking at around 1.2K in mid-January before dropping to about 400 by late March. Revenue remained minimal throughout the quarter, with only a few weeks recording small amounts, such as $11 in late January. Active users peaked at approximately 1.6K in late January and gradually decreased to around 1.3K by the end of March.

Toca Boca Jr showed a steady trend in weekly downloads, starting at around 500 in late December and maintaining a similar level throughout the quarter. Active users peaked at about 4.5K in late January but saw a decline to approximately 2.9K by the end of March.

Hair Salon: Beauty Spa Salon saw a peak in downloads in late January at around 678, followed by a gradual decline to approximately 347 by the end of March. Active users increased steadily throughout the quarter, starting at about 59 in late December and reaching approximately 1.6K by late March.

Eye Art: Beauty Makeup Artist showed a peak in downloads in late January at around 551, followed by a decrease to approximately 263 by the end of March. Active users also showed a steady increase, starting at around 42 in late December and peaking at approximately 408 in late January before stabilizing around 284 by the end of March.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower’s platform.